Still think of China as a competitive threat? Think again.
June 19th, 2007 by AdministratorMinnesota Technology magazine has a great article that digs into “the China issue” and the opportunities that country offers Western businesses.
Kent Kedl, executive director of Technomic Asia, a St. Paul-based market strategy consultancy, expresses the same idea a bit more colorfully. “I gave a speech a while ago about how everybody thought that, ‘Well, that ship has sailed — anybody who was going to come to China has already come to China,’ ” he says. “The title of the speech was ‘Late to the Party but Better Dressed.’ Honestly, things are just beginning to mature here.”
The article also features Kent’s advice on “the top five things you need to think about before launching your company’s China strategy.” Read the full story for more info on China strategy.
